Old School Fireproof Filing cabinet and OTA, MFA, 2FA
Many years ago, in a galaxy far, far away a story was told of a devastating fire and the silver lining that appeared from it. This was a story told over and over to accountants. They would often ask me if it was true. Unlike many of the stories told during that time from the […]
Getting Small Business Leads
Getting certified in the many small business accounting programs is an excellent way to get leads. All the companies listed below have certification programs that include sending leads to your firm. Another program that has good lead generation capabilities is Thumbtack. For a bookkeeper, the typical lead cost is $2.00 and leads arrive in your […]
Research on Objection: “My Clients Won’t (Insert Objection Here).”
More often than not when I am speaking with Accountants and Bookkeepers I hear, ‘My clients won’t …’ In the past, I have put on my bookkeeping/accounting disguise and verified the validity of this type of response myself. And lately, since firms have hired me to go out to their clients and set them up […]
